Embrace your natural beauty.
Alimaj was founded with the purpose of helping women embrace their natural beauty by providing
healthy and non-toxic products that cater to their
specific needs.
Our founder, Jemila Bwanhot, started Alimaj after struggling with postpartum hair loss and finding no solution tailored specifically to her unique hair texture and preference for non-toxic ingredients.
Jemila researched natural remedies and developed her own products which worked wonders for her hair. She decided to make these products available for other women like her, and that's how Alimaj was born.
We are dedicated to formulating and developing the cleanest, healthiest, and most natural solutions to your beauty concerns so you can unveil your most beautiful self and embrace all that you are and all you are becoming.